UTM Campaign URL Builder
Build trackable campaign URLs for Google Analytics in seconds.
Build trackable campaign URLs for Google Analytics in seconds. Use the free UTM Campaign URL Builder above. It runs entirely in your browser, so your text never leaves your device.
Why it matters for SEO
A UTM parameter is a tag added to a URL that tells analytics tools where your traffic came from, such as the source, medium and campaign name.
FAQ
Frequently asked questions
What is a UTM parameter?
A UTM parameter is a tag added to a URL that tells analytics tools where your traffic came from, such as the source, medium and campaign name.
Which UTM parameters should I always use?
At a minimum use utm_source, utm_medium and utm_campaign. The term and content parameters are optional and useful for paid search and A/B tests.
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